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Heineken Instalab

For the Australian Open, holler developed a portable printer allowing users to print their Instagram images on the spot.

instalablockup
 

Image source: Vert Design

 

Initial concepts of Heineken Instalab logo. We presented two territories: a charming, 50s, modernist, nostalgic and a robotic, man-made printer error.

instalablockups

Credits:

Agency - holler
My Role - Instalab logo and interface design
Industrial Design - Vert Design
Art direction - Fergus Cahill & Nikola Spadina
UX - Daniel To
Development - Anton Mills